Bartenders - How can you upgrade you guests to Better Cocktails?

On the Bartender Journey Podcast # 73, Vano is back in the studio!  Vince and Vano talk about Historical Cocktails and how to get people to experience 'new' (ie: classic) cocktails.

Vano has a great method for getting guests to upgrade their drink choices!

Some of the cocktails discussed include:

• The Sidecar, (Brandy - preferably Cognac , Triple Sec or Cointreau & Lemon Juice;  Served Up in cocktail or coupe glass rimmed with sugar)
• Americano, (Campari, Sweet Vermouth, Club Soda; Build in a Highball Glass)
• Bronx Cocktail, (Gin, Sweet Vermouth, Dry Vermouth, OJ; Served Up)
• Horses Neck, (Whiskey - preferably Bourbon, Ginger Ale, Angostura Bitters; Build in a Highball Glass, garnish with a large Lemon Twist)

Take a listen to the show with the player below, or subscribe on iTunes!

Also, get Inspired! Give thanks to Jerry Thomas, "the father of American Mixology."